Branding in 4 Steps
Parker Lee Parker Lee

Branding in 4 Steps

Here’s what goes into a logo. What follows is the actual branding process from one of my clients. It will detail how I collect information, create digital sketches, and finally present and deliver the end product…

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The 10 Best Logos of 2017
Parker Lee Parker Lee

The 10 Best Logos of 2017

Sometimes, they just nail it. Whether its a full on rebrand or a simple tweak 2017 was filled with amazing design! We were gifted with amazing resources, new and exciting tools, and fresh platforms to showcase everything on…

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The 10 Worst Logos of 2017
Parker Lee Parker Lee

The 10 Worst Logos of 2017

We saw Material Design go from trend to industry standard, watched in awe as software became increasingly smarter and helpful, we went authentic and said no to overused stock photos, and as always; brands changed…

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